Explaining how finances drive each decision in the real estate development process, this helpful industry guide recognizes the complexities and substantial risks of each project and illustrates how to reconcile conflicting parts to in the end achieve success. A 36-year real estate development veteran, author Charles Long shares the practical selective information and personal perceptivities that he has gained over the course of his career, and weaves applicable real world examples into the text, helping to clarify the principles necessary to efficaciously manage a project in today’s financial landscape. Ideal both for those starting out in real estate development and experienced pros who want to learn the theory behind the practice, this book offers a dissimilar perspective on making the monetary conclusions that are involved in property development projects.